News about Ipsos in Asia Pacific
Ipsos Strengthens Novaction Team in Asia Pacific
Paris, April 26, 2006 - Ipsos Asia Pacific is pleased to announce that Brigitte Biteau has joined as Regional Director of Ipsos Novaction & Vantis for East Asia, specializing in forecasting, modelling and consulting.
Brigitte, who will be based in Singapore, has over twenty years of experience on the agency side of market research, including 16 years on the forecasting and new product development business. She was most recently Ipsos Global Account Director for Ipsos’s largest client, in charge of Europe, the Middle East and Africa.
Commenting on the appointment of Brigitte, Richard Mecchi, CEO of Ipsos in Asia Pacific said, "We are keen to ensure the Ipsos global specialization strategy across the region and in particular for our clients to take advantage of the strengths of the Novaction & Vantis offer. We already have very strong teams in Japan and Australia and Brigitte's addition to our team will be invaluable in extending this expertise in Greater China, Korea, ASEAN and South Asia where we already have teams in place in Singapore, Hong Kong and Mumbai."
The Ipsos Group
Founded in 1975, Ipsos is controlled and managed by research professionals. The company has been publicly traded since 1999. In 2005, Ipsos generated global revenues of 717.9 million euros, ranking third among global survey-based research agencies.
The Ipsos Group has offices in 44 countries. In the Asia Pacific region it now has offices in Australia (Sydney, Brisbane and Melbourne), China (Beijing, Shanghai, Guangzhou and Chengdu) & Hong Kong SAR, India, Japan (Tokyo and Osaka) Korea, the Philippines, Singapore, Taiwan and Thailand.
Ipsos Global Headquarters
35 rue du Val de Marne
75628 Paris cedex 13
Tel. : + 33 1 41 98 90 00
Fax : + 33 1 41 98 90 50
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